Search Marketing

An Affiliate Marketing background has ensured that being ROI focussed is a natural part of our thinking. For our clients, we always look for an overall increase in % of sales, unlike traditional media agencies that are keen to drive search spend wherever possible.

All Online Media search specialists are Google Adwords Qualified, with hands on experience in multiple industries. Online Media utilises cutting edge in-house pay per click (PPC) software that analyses search campaigns real-time. Key performance indicators (KPIs) are identified and the commercial return of positive trends are optimised. Conversely, any underperforming aspects of a search campaign can be isolated and either improved or removed.

Not all of our search decisions are automated. Our experienced team uses a hands on approach with key performing search terms. Cross industry experience, aided by up to the minute market intelligence keeps us ahead of the competition.